مقالات مرتبط
بررسی نقش رهبری، فشار سازمانی و محیط کار بر عملکرد زنجیره تامین سبز: مطالعه موردی در شرکتهای کوچک و متوسط استان تهران
This study aims to analyze and investigate the influence of leadership, the influence of organizational pressure and the influence of the environment on the performance of the green supply chain of SMEs. Structural equation modeling (SEM) with SmartPLS 3.0 software tool was utilized for quantitative research and data analysis. The statistical population of this research was managers with experience in the field of cybersecurity and IT located in the industrial cities of the province of Tehran. The sample of this research was 490 respondents of the owners of small and medium companies in the industrial towns of Tehran province, who were determined by snowball sampling. Research data was obtained from an online questionnaire distributed through social media. A Likert scale from 1 to 6 was used to design the questionnaire. The stages of data analysis included validity test, reliability test and significance test. The results indicate that leadership and environment have a positive and significant effect on the green supply chain performance of small and medium companies, but organizational pressure has a negative and significant effect on the green supply chain. To improve the performance of SMEs’ green supply chain, it is necessary to increase the role of leadership, decrease organizational pressure, and improve the work environment. The study outlines a model of relationship between leadership and green supply chain performance, organizational pressure on green supply chain performance, and environment on green supply chain performance.
تأثیر سبکهای رهبری بر جهتگیری کارآفرینانه شرکتهای کوچک و متوسط مستقر در استان خراسان رضوی
The vital role of SMEs in the economic prosperity of countries should not be underestimated. SMEs actively contribute to economic growth and development through their active role as innovators and agents of change. In this regard, the leadership styles of SME owners influence their capacity for innovation. Therefore, this article was conducted with the aim of investigating the influence of leadership styles on the entrepreneurial orientation of small and medium enterprises in industrial towns located in the Razavi Khorasan province. A quantitative search method was used and 103 small and medium-sized enterprises took part in the survey. Random sampling method was used. Researcher-made questionnaires were used to collect data in a survey. The data analysis consisted of descriptive statistics, a correlation with Pearson, and regression analysis. The reliability of the data collection tool was measured using Cronbach’s alpha. The results showed that small and medium-sized businesses show moderate levels of entrepreneurial orientation and that they also show moderate levels of leadership styles tending towards a transformational leadership style. Also, the results showed that there is a positive and significant relationship between the independent variables of leadership style and the dependent variable (EO) of SMEs. SMEs were advised to adopt flexible leadership styles that would allow EO to thrive within their organization. In addition, relevant policy makers and decision makers were advised to design and implement a consortium of strategies and policies that can increase the level of entrepreneurial orientation among small and medium enterprises.
بررسی رویکردهایی برای توسعه شرکت های کوچک و متوسط به بازارهای با ارزش بالا
This study was conducted with the aim of investigating the approaches of transforming small and medium enterprises (SMEs) into high-value markets, focusing on building a structural equation model of guidelines. The conceptual research framework included an exogenous latent variable, value discovery element, along with four endogenous latent variables, value development, value communication, value distribution, and value experiences.In this study, mixed methodology research was used, including qualitative research through in-depth interviews with 9 experts, focus group discussion with 11 successful entrepreneurs, and quantitative research through a survey of 500 small and medium companies in Tehran province. The results showed that SMEs operating in high-value markets are divided into tangible and intangible products, representing 250 respondents from each group. The five elements of the guidelines for the development of SMEs into high-value markets were of high importance both overall and in each element. The developed SEM model was consistent with the experimental data of five elements with 27 observed variable factors. In addition, the results of the hypothesis test for analyzing the causal effect between hidden variables in the SEM model showed that all six hypotheses were supported at the 0.001 level of statistical significance. The value of this study is useful for small and medium-sized companies that aim to do business in high-value markets that can improve their competitiveness, create unique value propositions, and provide better customer experiences
بررسی نقش دانش شناخت بازارهای خارجی بر رابطه بین بسته بندی و استانداردهای بین المللی بر عملکرد صادراتی محصولات دانش بنیان
The debate surrounding the desirability of marketing adaptation versus standardization has been a topic of discussion in both academic and business circles. However, there has been a scarcity of empirical studies that examine the suitable conditions for each strategy. Hence, the aim of this research is to explore the moderating influence of knowledge and knowledge of foreign markets on the correlation between packaging and international standards of products manufactured by knowledge-based companies in Tehran, Khorasan Razavi, and Isfahan provinces, in terms of export performance. The research methodology employed is of the descriptive-survey type. Data for this study were collected through a questionnaire, utilizing stratified random sampling, targeting managers of companies in the aforementioned provinces. The collected data was analyzed using pls and 18SPSS software. Additionally, the questionnaire’s validity was established through form and construct validity, while reliability was assessed using Cronbach’s alpha coefficient. Ultimately, the findings of this research demonstrate the positive impact of packaging and international standards of products on export performance. Furthermore, it was observed that knowledge and knowledge of foreign markets moderate the relationship between product packaging and export performance, whereas they do not play a moderating role in the relationship between international product standards and export performance.
بررسی تاثیر گرایش به کارآفرینی جامعه بر رشد اقتصادی و امنیت ملی
Today, the nature of hard and military power lends itself to the components of soft power and economic power in the international arena. The importance of this issue led us to examine the impact of community entrepreneurship on economic growth and national security of Iran. This is a descriptive survey. The statistical population of the study consisted of managers of knowledge-based companies located on campus of Science and Technology Park of Campus with 240 companies. According to the Krejcie-Morgan table, 144 CEOs of these companies were selected through available sampling. Data were collected by three researcher-made entrepreneurship orientation questionnaires, national security questionnaires and economic growth questionnaires used in previous research. The content, face and structure validity of the questionnaire was confirmed by the supervisor, experts and factor analysis method. The reliability of the questionnaires was calculated by using Cronbach’s alpha coefficient 0.84, 0.83 and 0.89, respectively. Data analysis was performed at two descriptive levels using statistics such as frequency, mean and standard deviation, and inferential statistics by structural equation method and path analysis using Amos software. Economic and national security have a positive and significant impact.